soap! 2017

the best content conference

June 7-9 | Kraków, Poland | 5th edition

soap! is an annual conference dedicated to product-related content. It is built by content professionals and brings a fresh perspective to the world of content and product development. soap! goes beyond the already said & known – it will reshape your approach to content.

speakers & trainers wanted!

Speak or deliver a workshop at the best content conference in Central Eastern Europe. Join the young and creative soap! community. Socialize. Make friends. Have fun!

We are looking for people who work with product-related content so with everything from graphics, video, UI, UX, product requirements, through customer feedback, end-user documentation, to e-learning, and training.

This year the conference theme is problem solving.

So, if you work with content and know how to inspire crowds and share knowledge, you definitely want to join us!

Call for speakers & workshops is open till January 30th, 2017.

the 2017 theme

Problem Solving

We’ve all had them. We’ve all faced them. Let’s talk about problems.

No matter if you do UI, UX, manuals, OLHs, knowledge bases, training slides, graphics, video, or any other type of product-related content, you always encounter problems. And this is a soft-core scenario.

Hardcore scenario is when it’s the users who encounter problems. An example of a hardcore scenario is when you have just finished assembling a brand new 2x2.5 meters wardrobe and you realize that the last step in the instructions tells you to finish the process by adding 4 safety elements between the wardrobe and the floor.

Yes, this is a real-life scenario 🙂

Let’s meet at soap! 2017 and share our problems, issues, challenges with product-related content and discuss solutions.


Located at the bank of the Vistula River right opposite Wawel Royal Castle, Manggha Museum of Japanese Art and Technology is a truly exceptional place. It combines the functions of a traditional museum (with its exhibitions and collections) with those of an active cultural center. It’s a fusion of modern technology and traditions of the Far East.

Marii Konopnickiej 26,
30-302 Kraków, Poland

soap! - the best content conference
soap! - the best content conference
soap! - the best content conference

partner with soap!

Build your brand on the Central Eastern Europe market where content solutions are just emerging and people are still deciding on the tools and services that they want to use in their day-to-day work.

We are looking for partnerships that are mutually beneficial and for partners who wanto to help us make soap! an experience that is remembered long and well.
We will gladly cooperate with companies that provide
To view partnership ooportunites, send us a message or leave us your mail – we will get back to you right away.

contact us

want to share your thoughts on soap!, ask about the conference or just say hi? we are here for you!

To talk about visual design and advantages of one font over another, drop a line to Karolina. If you’d like to sponsor soap! or become our partner and help the community grow, write to Aga. If you are interested in speaking at soap!, Piotr is the guy you want to contact. If you would like to get to know the head of soap!, contact Gosia.